META ADS FOR TREATMENT CENTERS

Turn Meta Into a Profitable Source of Admissions.

We make Meta ads only for treatment centers, filter leads by the insurance you accept, and text every lead within 20 seconds. You don't pay us unless it's profitable.

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Illustration of Your Recovery Center whose windows light up one by one
Your Recovery Center
From MetaNew Admit
From MetaNew Admit
From MetaNew Admit
From MetaNew Admit
20+Centers served
$500Avg. cost per VOB
$1,300Avg. cost per approved policy
$10M+Managed ad spend
Results vary. Your center's location, the insurance plans you accept and your mix of services all shape these numbers.

Trusted by

FlylandBuddy's RanchMending BridgesHAWCNorCal Treatment CentersThe Best Treatment

WHY META WORKS

Facebook & Instagram Aren't Just for Awareness. They Fill Beds.

Most centers use Facebook and Instagram to post updates, or tried ads once and got calls they couldn't admit. Run the right way, Meta is a steady source of verified, admissible leads: the people you need are there every day.

71%of U.S. adults use Facebook
52%go on Facebook every day
1 in 5social media users have made a health decision based on what they saw there
Source: Pew Research Center, “Americans' Social Media Use 2025.”
Feed
YR
yourrecoverycenterSponsored

Talk to someone who understands, any time of day or night. Residential and outpatient care, and a quick insurance check online.

Addiction Recovery Starts Here. Detox, residential treatment and support that goes further.
yourrecoverycenter.comRecovery can start tonight
Check coverage

Why Meta

Reach People Before They Search.

Meta puts your center in front of people while they're still deciding whether to reach out, and in front of the families worrying about them.

What if your next admit came from Instagram?

$70

Avg. Meta cost per lead

$500

Avg. cost per VOB

$1,300

Avg. cost per approved policy

The system

From Scroll to Admit, in Five Steps.

Every step keeps each lead engaged, from the first ad to your admissions team.

STEP 1

We Create and Promote

High-converting ads, shown to people on Facebook and Instagram.

STEP 2

They Fill Out a Lead Form

A short form, right inside Facebook or Instagram.

STEP 3

We Text Them Instantly

A personal text within seconds, while they're still reaching out.

STEP 4

We Connect Them to You

When they're ready, we call your center and connect them live.

STEP 5

You Fill Your Beds

Your team verifies insurance and admits.

Our creative

Our Secret: Industry-Leading Creatives.

Ads that stop the scroll and earn the call. We film real people and places on site, or produce AI-generated content when filming isn't practical. All made for Reels, Stories and the feed.

Filmed on siteAI-generatedUGC-styleFounder and staff stories
Video ad preview 01Video ad · 1:06
Video ad preview 02Video ad · 1:04
Video ad preview 03Video ad · 1:03
Video ad preview 04Video ad · 0:25
Video ad preview 05Video ad · 1:02
Video ad preview 06Video ad · 0:49
Video ad preview 07Video ad · 1:29
Video ad preview 08Video ad · 0:58
Video ad preview 09Video ad · 1:21
Video ad preview 10Video ad · 0:56

SPEED TO LEAD

Every Lead - Contacted within 20 Seconds.

Every Meta lead gets a text back instantly, gets booked for a call, and lands straight in your admissions team's calendar. No staff lift required.

YR
Your Recovery CenterAuto-reply active

Hi, I saw your ad. Do you take Aetna?Sarah · 2:14 PM

Hi Sarah, yes we accept Aetna. I can verify your benefits right now. Want me to book a quick intake call today?Sent in 8s · 2:14 PM

Yes please, today at 4pm?

Booked. You'll get a calendar invite shortly.

Today's CalendarThursday, June 12
+1 new
Discovery call, Mark T.
Intake, Jessica R.
Intake, Sarah M.JUST BOOKED
VOB review, Daniel K.

Syncs with Google, Outlook & your CRM

<20sAverage reply time
24/7Always-on intake
2xMore booked calls · client average

Insurance Fit

Leads that match the insurance you accept

A full phone means little if the callers are out of network. We build your marketing around the insurance you take, so your admissions team spends its day on people it can admit.

Campaigns, keywords and pages built around your in-network payers
An insurance form on your site, so your team can check benefits before calling back
Callers outside your payers still get pointed to help, through FindTreatment.gov or the SAMHSA National Helpline
Aetna logo
Blue Cross Blue Shield logo
Cigna logo
UnitedHealthcare logo
Anthem logo
Humana logo
Medicaid logo
+ Your list

Examples only. We match your campaigns to your own in-network list. RecoveryGrow isn't affiliated with any insurer.

Works with your systems

Fits Into the Systems You Already Run.

New leads flow straight into the systems your team already works in.

iMessage logo

iMessage

Salesforce logo

Salesforce

CallTrackingMetrics logo

CallTrackingMetrics

Dazos logo

Dazos

& more…

Running something else? We'll connect it, or tell you plainly if we can't.

Works with your systems

Fits Into the Systems You Already Run.

New leads flow straight into the systems your team already works in.

iMessage logo

iMessage

Salesforce logo

Salesforce

CallTrackingMetrics logo

CallTrackingMetrics

Dazos logo

Dazos

& more…

Running something else? We'll connect it, or tell you plainly if we can't.

Reporting

You’ll Always Have Transparent & Accurate Reporting.

Most agencies send screenshots of impressions and clicks. That doesn’t tell you whether beds got filled. We report the numbers your board and your admissions team actually ask for - VOBs, cost per lead, cost per VOB and admits - next to the spend that produced them.

  • One set of KPIs, reviewed every week. 
  • Every VOB traced back to the campaign, creative and day it came in.
  • A monthly review call where we cut what isn’t working and scale what is.

Monthly Admissions Report

Meta campaigns · last 30 days

Sample data
Ad spend$28,400
Cost per Lead$70per form or call lead
VOBs68verified insurance benefits
Cost per VOB$418ad spend divided by VOBs
Admits4beds filled

VOBs by week

14W1
16W2
18W3
20W4

Sample report. Figures are illustrative, not client results.

Proof

Meta Case Study.

Aerial view of a Florida treatment center pool and lounge areaTreatment Center in Florida

“RecoveryGrow has been an integral part of our success. They’ve made all the difference in our business’s world.”

CEO, Treatment Center in Florida

Treatment Center in Florida · Meta Ads · 6 months

Implementation of Meta ads to promote inpatient recovery services

$1.6M

Ad spend

$4.2M

Revenue generated

2.6

Return on ad spend

21%

YoY growth

$7,000

Avg. cost per admit

6 months

Time to results

Client name withheld at their request. Results vary by market, payer mix and level of care. RecoveryGrow does not guarantee admissions or census.

Reviews

What Treatment Center Leaders Say About Us.

Owners, executive directors and admissions leaders, in their own words.

4.8

“Our last agency sent reports full of clicks while our census sat flat for a year. RecoveryGrow is the first team that talks to me about cost per VOB & admissions. 3 months in, our cost per VOB is down 30%, & I finally understand what I’m paying for.”

Center Owner · Ohio

“I had no idea how many families were reaching our voicemail at night until RecoveryGrow walked us through our own numbers, call by call. Now every lead gets a text within a minute, day or night. half of last month’s admissions came in after 6 PM.”

Center Owner · Tennessee

“We were paying close to $100 a click on Google just to fight national chains for ‘rehab near me.’ RecoveryGrow moved part of that budget to Meta. Within 2 months, our cost per VOB there was less than half what Google was costing us.”

Center Owner · Florida

FAQ

Common Questions.

Does Meta still work for treatment centers?

Yes. We run on-platform lead forms, which work within Meta's rules for health advertisers and let us follow every lead through to the admit.

Do we need LegitScript certification?

Yes. Meta has required LegitScript certification for addiction treatment ads since 2018. If you aren't certified yet, we can walk you through the process.

What about Meta's data limits?

Since 2018, Meta has limited the conversion data health advertisers can send back from their own websites. Our lead forms run inside Facebook and Instagram, so every lead is still tracked from the first click.

How do you measure results?

We run on-platform lead forms, which let us track every lead from the ad onward. Once a lead is added to your CRM, we follow it through to admission and report the results.

Do you charge per lead?

No. We never charge per lead or per admit.

Do we need your other services too?

No. Each service works on its own. Our system is a menu, not a package, and we'll only recommend adding something when it would help your census.

OUR GUARANTEE

If It's Not Profitable, You Don't Pay Us.

We only bill for Meta management once your campaigns are profitable for your center. Most clients get there in the first month, and after that it's month to month, with no long contract. We'll walk you through exactly how profitability is measured on your strategy call.

Ad spend is paid directly to Meta. Terms apply and are confirmed in writing before you start.

LET'S TALK

Book A Free Discovery Call

Answer a few quick questions and we'll come to the call ready to talk about your center.

STEP 1 OF 6Free Discovery Call

Do You Own or Run a Treatment Center?

Do you own or run a treatment center?

Your Next Admissions Are Waiting – Book a Free Discovery Call